Marketing idea: customer loyalty or new customer?

Customer loyalty is what all business owners want to achieve.  Loyal customers keep on coming back and help your business to be more profitable. Every small business owner knows that customers who know like and trust you are more likely to stay with you. Provided you...

Google brand gains from 40 year space anniversary

Google is  making the most of the 40 year anniversary of Apollo 11 on 16th July.  Data from the space missions together with information from NASA is introduced by astronauts who went into space. This information about space is presented as an extension of Google...

Susan Boyle – branding branding

So Susan Boyle who made such impact on the Britain’s Got Talent TV show for being ordinary and having an extraordinary voice wants to look less ordinary. If you don’t know about her watch this video. Susan Boyle on \"Britain\'s Got Talent\"...