Spark into Marketing

Small business marketing ideas and inspiration

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Entries Tagged as 'Technology'

Kindle sales boost biggest online sale day in UK

January 6th, 2012 · No Comments · Internet Marketing, Technology

96 million UK Internet visits to online retailers totalled 13 million hours shopping online on Boxing Day 2011. This was a sales record for online retail in the UK, according to Experian Hitwise. Sales of Kindles and iPads were the most searched-for items: According to YouGov stats, roughly 1.2m Kindles were given as gifts in [...]

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Tags:ipad·kindle

Words for your business – passwords

November 18th, 2011 · No Comments · Technology, Words

Words are the backbone of your business – but don’t forget the passwords you use!  They will not feature in your copywriting and are not seen by clients but they are available to hackers. Keep a record of your passwords on a spreadsheet, or in a notebook.  It can be very easy to forget them [...]

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Tags:copywriting

Latest WordPress update (3.1) called Reinhardt

February 28th, 2011 · No Comments · Inspiration, Technology

WordPress release 3.1 Reinhardt I am about to check out the latest WordPress release but have been distracted by the fact that it is called Reinhardt.  How wonderful that the people at wordpress like music! I am so delighted that it is called Reinhardt (after Django Reinhardt) that I have spent some happy time on [...]

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Tags:Wordpress

Book lovers turning to Kindle?

January 31st, 2011 · 1 Comment · Technology, Words

Image via Wikipedia Are you a book lover?  Does the smell, the feel of the book in your hand, the joy of just looking at the covers  please you even before you have read a word?  If yes, you are definitely a book lover. Me too. Have you bought a Kindle? Or have decided against [...]

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Tags:books·ebooks

Finish the job cleanly and take away the radiator – it is the best marketing.

March 12th, 2010 · No Comments · Bit of a Rant, Technology, Words

Finish the job and complete the project to wow your customer. The trouble is that jobs often drag on, and change shape without having a sense of completion.  In fact your customers may not really know whether you have done a good job or not, but they will certainly be able to tell if the [...]

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Tags:customer service

End of the month emails

March 2nd, 2010 · No Comments · Technology

One of the end-of-the-month jobs that I had identified was the clearing out of email. I have just done a gentle purge of last month’s inbox and discovered a few that I had not read, including one person who is keen to come to my blogging workshop on International Women’s Day. The email does seem [...]

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Tags:spark

WordPress permalinks

May 14th, 2009 · No Comments · Technology

I changed the Permalinks setting. (Settings on the dashboard for WordPress 2.7.1) The default is number based eg p=15. The alternative straightforward options for “pretty” permalinks include a date reference – either day or month – and the name of the post. It has got to be good for SEO as real words are being [...]

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Tags:blog

WordPress.org WordPress.com – API key

April 25th, 2009 · 1 Comment · Branding, Marketing, Social media, Technology

When I first heard about WordPress I assumed that it was one entity and similar to Blogger or Typepad. You pick from your prescribed themes and off you go. This is true for WordPress.com. At WordPress.com your blog is hosted on the WordPress.com site so effectively you have the benefit of the masses of traffic [...]

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Tags:blog·Wordpress

Technorati time for my baby

April 16th, 2009 · 2 Comments · Technology, Uncategorized

Just popping out to Technorati with my new week-old blog and its 7000 hits. Doesn’t look quite right yet but we are bonded (!) and I must register the birth.. Technorati Profile

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Tags:

Away for the weekend -blog visitors improve!

April 13th, 2009 · 2 Comments · Inspiration, Internet Marketing, Social media, Technology

I went away for the weekend to a family reunion which was wonderful and forgot about work. Beautiful countryside, good food, good conversations, visiting places I knew as a child, connecting with where I have come from.   Great memory: sitting in the sunshine on the day before Easter in the company of about 25 relatives [...]

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Tags:blog·Marketing·Wordpress