Delighted to say the blog received the first real keyword-rich search phrase today.

Great news. This means that someone looking for what I offer
can find my site on the internet among the 90,000,000
my research is beginning to pay off
I have evidence that something is working!

It is all about celebrating the journey and not simply the destination. Focussing on small achievements.

Previous searched terms were in response to well-known organisations or topics which naturally are getting searched. They were more opportunistic (good for publicity) but it is satisfying to be getting the core message heard.
Yay!