Spark into Marketing

Small business marketing ideas and inspiration

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Entries Tagged as 'Uncategorized'

Business hero to evil villain in 3 easy moves – Mark Zuckerberg of facebook

June 22nd, 2010 · No Comments · Uncategorized

Business hero Mark Zuckerberg set up facebook in the dorm room at Harvard and early use was restricted to other students.  Perfect business hero behaviour.
Next – facebook keeps changing and it can be hard to keep up.  Plus there is a lack of transparency over what is going on and a few legal issues.  His [...]

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Tags:facebook·Social media

Email marketing that is so valuable your readers pay you

April 8th, 2010 · No Comments · Uncategorized, Words

Image by KayVee.INC via Flickr

Email marketing that is so valuable your readers pay you would be a great way to make money – provided your emails are valued by your readers.  In reality your emails are in hand-to-hand fighting in the inbox with spam and other email messages and could be beaten.
One way round this [...]

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Tags:email

Blogging Workshop on International Women’s Day 2010

February 11th, 2010 · No Comments · Inspiration, Internet Marketing, Social media, Uncategorized

Image by orangeacid via Flickr

Blogging Workshop on International Women’s Day

Blogging is such a great way to build company reputation, and leads to more money, and more happiness through self expression.  Many small business owners find writing their website difficult, but have no problem talking about what really matters to them in a blog.
Women [...]

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Tags:blog·Internet Marketing·Marketing·marketing ideas

Marks and Spencer anniversary goes on

January 31st, 2010 · No Comments · Uncategorized

Marks and Spencer have celebrated their anniversary most notably by re-creating a Penny Bazaar which honoured Marks first penny bazaar when the company started.
I happened to see this bag left on a seat at Paddington station in London.  Somebody forgot their shopping but it looked like a good advertisement.  I immediately thought ” Oh is [...]

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The perfect marketing (and internet marketing) conference or event

December 3rd, 2009 · No Comments · Internet Marketing, Marketing, Uncategorized

Marketing and internet marketing conferences are part of the product offering of many gurus and would-be gurus.
Unlike professional qualifications there are no requirements for  continuing professional development in marketing a business, but those attending hope that their business will increase significantly.
From the viewpoint of the conference organiser there may be additional money to the entrance [...]

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Tags:events

National Poetry Day contribution “Justice at Work”

October 8th, 2009 · 1 Comment · Bit of a Rant, Inspiration, Uncategorized

It is National Poetry Day.  Here is my contribution especially for anyone (male or female) who has suffered in a totalitarian work environment.
Hope you like it!  Poetry is such a great way to express imaginative ideas.
Justice at work
As the bullies come near in the playground
I go quiet, neutral.
Skirt length unremarkable, occupied
Don’t catch their eye
Hold my [...]

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Tags:spark

London is capital of twitter says founder @ev

September 12th, 2009 · No Comments · Inspiration, Social media, Uncategorized

One of the three founders of twitter Evan Williams (@ev) says that London is the twitter capital for the second year  running.
He revealed this on Newsnight interviewed by Kirsty Wark.  I am a little astonished, as most of the people I meet on twitter are from the US!
I am often asked what is the point [...]

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Tags:twitter

Complimentary spam comments on your blog

August 8th, 2009 · 1 Comment · Face to Face Networking, Social media, Uncategorized, Words

Spam comments that told a story and did not appear to be spam did fool me and Akismet, the spam terminator on Wordpress.    Because they were not just a bunch of dreary keywords, which I guess led back to a dubious site, I actually preferred deleting them.  Well, if you are going to delete spam [...]

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Tags:authentic·blog

Fabulous Friday Feeling on radio with Fashion and Film!

June 19th, 2009 · No Comments · Inspiration, Uncategorized

Knowing that you look good, and doing something worthwhile were the topics of conversation on the radio show this week.
Guest Romi Carr   of CzechMarque who is an image and colour stylist spoke about the importance of wearing colours and styles that you love and that suit you. Having a wardrobe of clothes that go [...]

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Tags:spark

Social media marketing boost on the radio

May 28th, 2009 · 2 Comments · Internet Marketing, Uncategorized

I have been asked to take part in the 4 week radio experience for Marlow fm presenting shows about small business marketing. Having done this two years ago, I know it is fun…. but we are talking community radio so there is no producer and no nice technical person handling all the equipment!
Last night I [...]

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