by Jean | Oct 19, 2009 | Marketing
Marks and Spencer is celebrating 125 years of trading. Quite an achievement for any business. This is not just an ordinary anniversary .. as they say in the TV ad – but an extra special anniversary in this year of retail problems. What can a business owner...
by Jean | Jun 30, 2009 | Marketing
Spam is getting more creative! I have just received 20 spam comments which Akismet (the WordPress anti-spam device) has let through its filter, and presented to me to delete or approve. When I read the first one I was not sure if it was spam. It started with a feel...
by Jean | May 31, 2009 | Bit of a Rant, Inspiration, Internet Marketing, Marketing
The world wide figures for Britain’s Got Talent have been phenomenal. Susan Boyle’s videos have been watched more than those of Barack Obama. Something is going on and there are powerful lessons for your business. 1. It reminds you that it is all about...
by Jean | May 25, 2009 | Marketing
Susan Boyle has qualified for the finals of “Britain’s Got Talent.” What is special about her? After all there are plenty of dowdy middle-aged women with good voices who do well in the first rounds of a competition but never qualify for the final....
by Jean | May 11, 2009 | Bit of a Rant, Marketing
On Saturday morning I was paying some bills online. As it was Saturday I set the date for the payment transfer for Monday (2 days later) as I thought that would be reasonable. I couldn’t process the payment because, Barclays Bank told me, I had to set the date...
by Jean | May 4, 2009 | Inspiration, Marketing, Uncategorized
Recently in a food shop I caught sight of a wonderful array of oils and vinegars. The whole display reminded me of being in France or Italy and was extremely attractive, and felt authentic. I enjoyed seeing the large containers and the small sample dishes filled with...