Warm cuddly branding continues for Google as it becomes 15.

Happy 15th birthday Google! I am enjoying the interactive doodle.  Thanks. Like any 15 year old teenager Google is continually reinventing itself.  The latest evolution is – like most teenagers - in search of more meaning. The latest update is called Hummingbird and...

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Federer match commentary applies to business

As Roger Federer was on the threshold of defeat at Wimbledon yesterday this comment was made on the TV commentary: " It is no longer about serves, forehands and backhands but about what is going on in the head." All the tools and techniques can only get you so far....

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Advice on “The Apprentice” : focus, focus, focus

Lord Sugar's advice to Alex the most recent candidate to leave The Apprentice was to focus.   At only 22 this candidate had a lot going for him including his enthusiasm.  But with the end of the competition in sight Lord Sugar is now looking more carefully at the...

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World Book Night Giver – Casino Royale

World Book Night is a fantastic initiative to encourage a love of reading. The aim is to get books to people who are not already readers by the brilliantly simple strategy of just giving them away.

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