Watching tv programmes like X Factor, Strictly Come Dancing, and Masterchef which all concluded recently can be good for your business. Working out who keeps the audience interested, and who learns and develops the most is fascinating. Of course technical skill is a requirement but winners show a magical ingredient which is beyond technical. Your [...]
Entries Tagged as 'TV'
Lessons from X factor, Strictly Come Dancing, and Masterchef on the beyond-technical wow factor could help your business.
December 21st, 2011 · No Comments · Inspiration
Strictly Come Dancing marketing idea – be authentic
December 20th, 2009 · No Comments · Branding, Inspiration
A really superb dancer failed to win a reality-show dance competition. The winner of Strictly Come Dancing had more personality which was preferred by the audience to dancing ability. The judges gave higher marks to Ricky Whittle, who had more talent, but Chris Hollins was the winner voted by the public. And the public had [...]
Tags:TV
Simon Cowell or audience – who wins X Factor?
December 11th, 2009 · 1 Comment · Inspiration, Marketing
Image via Wikipedia Comments by Simon Cowell in the semi-finals of X Factor last weekend suggested to me that he thought Danyl was the best contender to win the competition. Evidence? He said that his was the best first audition ever, and seemed a little warmer in his approval of him than the other three [...]
Tags:TV
Dragons’ Den – best entrepreneur yet
July 23rd, 2009 · 2 Comments · Inspiration
What a pleasure to watch Dragon’s Den last night on BBC TV and see admiration from the dragons for one of the entrepreneurs. While it is obviously good television to have them be abusive to the hopefuls it does not do the image of business much good. The dragons look cold and you feel embarrassed [...]
Tags:female entrepreneur·TV