Spark into Marketing

Small business marketing ideas and inspiration

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Entries Tagged as 'spark'

Authentic or professional?

July 30th, 2010 · No Comments · Inspiration, Social media

Being authentic is an important value for most of the business owners I have contact with.  (Hey it is important to me, so that’s no surprise!),
That generally means having an honest beneficial relationship for both sides, which does not involve any trick sales gimmicks,  fake scarcity, manipulative selling or coercion.
Modern marketing is based on open-ness [...]

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Tags:authentic·spark

Women in technology – blogging on Ada Lovelace Day

March 23rd, 2010 · No Comments · Inspiration

Image via Wikipedia

Ada Lovelace is thought to be the first computer programmer.  She died in 1852 aged only 37. She was the daughter of the poet Lord Byron, but he played no part in her life.
Ada Lovelace day on March 24th is an opportunity for bloggers everywhere to acknowledge women in science and technology who [...]

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Tags:blog·spark

End of the month emails

March 2nd, 2010 · No Comments · Technology

One of the end-of-the-month jobs that I had identified was the clearing out of email.
I have just done a gentle purge of last month’s inbox and discovered a few that I had not read, including one person who is keen to come to my blogging workshop on International Women’s Day.
The email does seem to come [...]

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Tags:spark

Valentine’s Day card images with spark

February 14th, 2010 · No Comments · Inspiration

Image via Wikipedia

Do you get a card on Valentine’s Day? Did you give one? (or more).
It is often the thought behind the card which is more important than the physical thing itself.  Look at the Valentine’s Day images that one husband has given to his wife over the last few years.
These have got real spark. [...]

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Tags:spark

Small business marketing ideas to spark your business progress

January 26th, 2010 · 1 Comment · Inspiration, Marketing

Small business marketing ideas come at you at all times of the day and night.  While many small business owners may not have hearts that beat faster at the thought of a marketing plan, a marketing idea can be like the spark of a firework and energise you.
Marketing ideas can be big or small, short [...]

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Tags:marketing ideas·small business·spark

12 days of Christmas small business marketing ideas

December 23rd, 2009 · 1 Comment · Inspiration

The 12 days of Christmas is an opportunity to think again about your marketing and get ready for the new year.  Be your own true love and give yourself some marketing presents!
The best gift you could give your business is some inspired marketing.
On the twelfth day of Christmas my true love gave to me:
12 Twelve [...]

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Tags:Internet Marketing·Marketing·small business·spark

Twitter or not to twitter for small business marketing

November 26th, 2009 · 1 Comment · Inspiration, Internet Marketing

Twitter is often treated as a double edged sword.  It has kudos in the media for its newness, strangeness and rapid growth.  These same qualities can often put off a small business owner.  Many an internet-savvy marketer has confessed that they didn’t “get” it for a long time.  So what is the average small business [...]

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Tags:spark·twitter

Women + internet marketing + vision + plan + fun = a better world

November 2nd, 2009 · No Comments · Inspiration, Internet Marketing

Millionaire Bootcamp for Women held over the last weekend brought together women who know how to make money easily with women who have not done it yet (and want to!) Internet marketing, property, NLP, and speaking were the most popular route to riches, but vision, strategy and above all generosity were the hallmarks of the [...]

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Tags:authentic·plan·spark·women

National Poetry Day contribution “Justice at Work”

October 8th, 2009 · 1 Comment · Bit of a Rant, Inspiration, Uncategorized

It is National Poetry Day.  Here is my contribution especially for anyone (male or female) who has suffered in a totalitarian work environment.
Hope you like it!  Poetry is such a great way to express imaginative ideas.
Justice at work
As the bullies come near in the playground
I go quiet, neutral.
Skirt length unremarkable, occupied
Don’t catch their eye
Hold my [...]

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Tags:spark

Endings create the next beginning

September 3rd, 2009 · No Comments · Inspiration

Endings are usually not as exciting as beginnings.  I am often reminded of George Bernard Shaw’s comment about personal attraction:  “any fool can start a love affair, but it takes a genius to end one successfully.”
My personal feeling is that getting the quality of the ending as good as possible prepares the best foundation for [...]

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Tags:spark