Spark into Marketing

Small business marketing ideas and inspiration

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Entries Tagged as 'Internet Marketing'

Blogging Workshop on International Women’s Day 2010

February 11th, 2010 · No Comments · Inspiration, Internet Marketing, Social media, Uncategorized

Image by orangeacid via Flickr

Blogging Workshop on International Women’s Day

Blogging is such a great way to build company reputation, and leads to more money, and more happiness through self expression.  Many small business owners find writing their website difficult, but have no problem talking about what really matters to them in a blog.
Women [...]

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Tags:blog·Internet Marketing·Marketing·marketing ideas

The perfect marketing (and internet marketing) conference or event

December 3rd, 2009 · No Comments · Internet Marketing, Marketing, Uncategorized

Marketing and internet marketing conferences are part of the product offering of many gurus and would-be gurus.
Unlike professional qualifications there are no requirements for  continuing professional development in marketing a business, but those attending hope that their business will increase significantly.
From the viewpoint of the conference organiser there may be additional money to the entrance [...]

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Tags:events

Twitter or not to twitter for small business marketing

November 26th, 2009 · 1 Comment · Inspiration, Internet Marketing

Twitter is often treated as a double edged sword.  It has kudos in the media for its newness, strangeness and rapid growth.  These same qualities can often put off a small business owner.  Many an internet-savvy marketer has confessed that they didn’t “get” it for a long time.  So what is the average small business [...]

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Tags:spark·twitter

National Women’s Enterprise Day – women marketing naturally

November 17th, 2009 · 5 Comments · Face to Face Networking, Inspiration, Internet Marketing

National Women’s Enterprise Day on Wednesday 17 November reminds us that women in business is no longer the exception.  A more feminine business model has been vividly handed on as a legacy by Anita Roddick and Laura Ashley to every woman dreaming at the kitchen table.  The number of inspiring examples of women doing business [...]

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Tags:Internet Marketing·networking groups·women

Women + internet marketing + vision + plan + fun = a better world

November 2nd, 2009 · No Comments · Inspiration, Internet Marketing

Millionaire Bootcamp for Women held over the last weekend brought together women who know how to make money easily with women who have not done it yet (and want to!) Internet marketing, property, NLP, and speaking were the most popular route to riches, but vision, strategy and above all generosity were the hallmarks of the [...]

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Tags:authentic·plan·spark·women

8 Reasons why “Britain’s Got Talent” is important for your business.

May 31st, 2009 · 1 Comment · Bit of a Rant, Inspiration, Internet Marketing, Marketing

The world wide figures for Britain’s Got Talent have been phenomenal.  Susan Boyle’s videos have been watched more than those of Barack Obama.  Something is going on and there are powerful lessons for your business.
1. It reminds you that it is all about the audience. Unlike the Apprentice (apparently about business but more of a [...]

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Tags:susan boyle

Social media marketing boost on the radio

May 28th, 2009 · 2 Comments · Internet Marketing, Uncategorized

I have been asked to take part in the 4 week radio experience for Marlow fm presenting shows about small business marketing. Having done this two years ago, I know it is fun…. but we are talking community radio so there is no producer and no nice technical person handling all the equipment!
Last night I [...]

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Tags:

Face to face networking – small business marketing spark

May 7th, 2009 · 3 Comments · Face to Face Networking, Inspiration, Internet Marketing

A small business needs marketing spark. The cost-effective way to breathe in new ideas and get inspiration is by getting away from the computer and out there meeting people. The best way of doing this is by doing face to face networking rather than closing sales deals.
What’s so good about networking for a [...]

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Tags:networking groups·spark

Small business marketing for the biggest competitor

April 30th, 2009 · No Comments · Internet Marketing, Marketing

Small businesses face a lot of competition. Who or what is the biggest competitor?
Is the the same-size company offering a broadly similar service?
Is it the bigger competitor with a well established brand name and deeper pockets who can afford to pay more to get a client?
Is it the hundred other ways that the money [...]

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Tags:conversation·small business

The Apprentice – thought or action

April 29th, 2009 · No Comments · Internet Marketing

The interest in this week’s Apprentice was the conflict between strategy and implementation.
The point of the task was to sell the products at the right price. With hindsight the best approach would have been to get the items valued and prioritise the sales activity in order of value. The winning team showed this [...]

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Tags:small business