Spark into Marketing

Small business marketing ideas and inspiration

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Entries Tagged as 'Bit of a Rant'

Women in business – less confidence than men?

February 22nd, 2011 · No Comments · Bit of a Rant

50% of women in business admitted feelings of self-doubt in a recent survey compared to only 31% of men. The survey by the Institute of Leadership and Management was asking about  ambition and gender at work. Some of the findings indicated that women are holding themselves back…and not a glass ceiling created by a male-dominated [...]

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Tags:female entrepreneur·small business·women

How to remove clutter permanently so you move forward easily

September 10th, 2010 · 1 Comment · Bit of a Rant, Inspiration

We all know that clutter stops us moving forward, slows us down, and prevents us from taking the big bold steps we want to take. Why do we have it then when we know we “should” get rid of it? Usually we put the activity on a to do list, and because it is a [...]

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Tags:spark

Finish the job cleanly and take away the radiator – it is the best marketing.

March 12th, 2010 · No Comments · Bit of a Rant, Technology, Words

Finish the job and complete the project to wow your customer. The trouble is that jobs often drag on, and change shape without having a sense of completion.  In fact your customers may not really know whether you have done a good job or not, but they will certainly be able to tell if the [...]

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Tags:customer service

10 end-of-the-month small business activities

February 8th, 2010 · 2 Comments · Bit of a Rant, Inspiration

“End of the month” – the words conjure up a sense of completion.  We usually think of the end of the month in terms of sales (money in, mostly) but of course the end of the month is a regular chance to look at what has happened, and to confirm the next steps. 1.  Sales [...]

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Tags:small business

National Poetry Day contribution “Justice at Work”

October 8th, 2009 · 1 Comment · Bit of a Rant, Inspiration, Uncategorized

It is National Poetry Day.  Here is my contribution especially for anyone (male or female) who has suffered in a totalitarian work environment. Hope you like it!  Poetry is such a great way to express imaginative ideas. Justice at work As the bullies come near in the playground I go quiet, neutral. Skirt length unremarkable, [...]

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Tags:spark

Oscar time at Marlow FM for one of the Business Radio shows?

June 19th, 2009 · 2 Comments · Bit of a Rant, Inspiration

The Awards ceremony at Marlow FM will have one thing in common with the Oscars and the BAFTAs … awards! Forget the famous film stars stepping on to the red carpet …lines of black gleaming limos .. flashing cameras… and even the gasps from the crowd. On Sunday night at 9:00 pm all the presenters [...]

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8 Reasons why “Britain’s Got Talent” is important for your business.

May 31st, 2009 · 1 Comment · Bit of a Rant, Inspiration, Internet Marketing, Marketing

The world wide figures for Britain’s Got Talent have been phenomenal.  Susan Boyle’s videos have been watched more than those of Barack Obama.  Something is going on and there are powerful lessons for your business. 1. It reminds you that it is all about the audience. Unlike the Apprentice (apparently about business but more of [...]

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Tags:susan boyle

Would you trust an MP to run your business?

May 19th, 2009 · No Comments · Bit of a Rant

The incompetence of MP’s to understand that money does not only not grow on trees, but has to be accounted for, and should be spent with some degree of integrity is amazing to most small business owners. We fill in our tax return forms, use accountants to verify our records (all out of our own [...]

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Internet – good bad or simply a way to communicate?

May 17th, 2009 · No Comments · Bit of a Rant

I was interested to read in the Sunday Times today an article by Bryan Appleyard about the perils of the internet, and its supposed revolution of our world. It was his emotional stance which surprised me as he thought his slightly critical view of the internet would encourage people to “sneer.” It reminded me that [...]

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Tags:web

Amazon or Barclays customer service?

May 11th, 2009 · No Comments · Bit of a Rant, Marketing

On Saturday morning I was paying some bills online. As it was Saturday I set the date for the payment transfer for Monday (2 days later) as I thought that would be reasonable. I couldn’t process the payment because, Barclays Bank told me, I had to set the date to “immediate”. Was it easy to [...]

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Tags:customer service