http://sparkintomarketing.com/2009/04/face-to-face-networking-types-of-groups/ Small business marketing ideas and inspiration Thu, 08 Mar 2012 10:25:07 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://sparkintomarketing.com/2009/04/face-to-face-networking-types-of-groups/comment-page-1/#comment-3 Paul Saunders Thu, 16 Apr 2009 11:24:29 +0000 http://sparkintomarketing.com/?p=49#comment-3 Good post Jean - people often get scared of groups, believing that there's a catch or something in for the rest of the group and put up a barrier. I attended a business circle group for a while ( had to stop due to logistics) where we met once a week for breakfast. Everybody had a one min opportunity to introduce themselves to the group, as there were guests each week, but this also really gave individuals a great chance to practice their 'pitch' out loud in a comfortable environment. However the etiquette of the group was to pass on a qualified referral to another member which had amazing results, as you had to be accountable to the whole group, as to how you dealt with that referral, a week later, which built great 'social proof' and sent your business viral in a non competitive group. Good post Jean – people often get scared of groups, believing that there’s a catch or something in for the rest of the group and put up a barrier. I attended a business circle group for a while ( had to stop due to logistics) where we met once a week for breakfast. Everybody had a one min opportunity to introduce themselves to the group, as there were guests each week, but this also really gave individuals a great chance to practice their ‘pitch’ out loud in a comfortable environment. However the etiquette of the group was to pass on a qualified referral to another member which had amazing results, as you had to be accountable to the whole group, as to how you dealt with that referral, a week later, which built great ‘social proof’ and sent your business viral in a non competitive group.

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